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PEPSI – Dear Mr. President

Really liking the new initiative by PEPSI

The site is called ‘Dear Mr. President’ and people are invited to upload personal videos for the 44th Elected US President Obama. The website is backed up by loads of celebrities, amongst who Eva Longoria and Lady Gaga

It’s a very simple idea which I am pretty sure did not have much thinking behind, although thumbs up to PEPSI to take advantage of the right moment to create such initiative, as a matter of fact the brand is definitely going to get loads of attention because of this

The YouTube channel ‘Refresh Everything’ is actually very well designed too. You can see all the videos uploaded by the users and a Google map to check which are the most active communities.

Also, Tumblr was the chosen platform to allow the shy ones to simply send in recommendations about the future of the United States, pretty well thought I’d say

We should wait and see what Coca-cola is going to do next…

 

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‘Change has come to America…’

Strangely enough I don’t feel that tired today after going to bed around 3.30 in the morning… CNN kept me company with a great Live-streaming video coverage from the Election Center (including the greatest technologies ever used in TV)

obama1Change has finally arrived, Bareck Obama is the 44th President of United States of America, becoming the first African American to win the White House (yeppee!!!)

This is just something he said during his victory speech which I reckon embodies what we should be looking forward to in the next few years …

“The road ahead will be long. Our climb will be steep. We may not get there in one year or even one term, but America — I have never been more hopeful than I am tonight that we will get there. I promise you — we as a people will get there”

Well done to Sen. Bareck Obama to get there already – now we should only see where and when the Change will happen hey?!

 
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Posted by on November 5, 2008 in Uncategorized

 

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