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Vodafone – Meet LiveGuy

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I am absolutely intrigued by this campaign, which i think is genius!

From Monday 17th November, Vodafone is sending this happy chap around few UK-cities with 4 Dell Mini-Notebooks with built-in (vodafone) broadband to give away everyday to four lucky people!
The Live Guy is going to send clues through Social Media platforms like Twitter, Facebook and Picasa on his current locations…

The objective is for people to follow him, guess where he is and go snap a notebook from his bag – simple as that – great PR Story!  He’ll be in London on Friday November 28th, so switch your brain GPS and start following him...

I personally think this is a great offline-online reality-game which is, once again, going to set a benchmark for many brands to try and be more experiential in the marketing space
Real shame I am not going to be in London that day, but will be wondering the streets of 5th Avenue instead eh eh ;o)

I hope you can give it a go, and let me know if any of you lot gets lucky!

Over and Out, Enzo picture-35

 
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Posted by on November 14, 2008 in Social Media

 

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LisapMaxwell – Live Agency

I had to blog about this straight away…

http://www.lisapmaxwell.com/

LisapMaxell is a creative agency, based in Chicago, whose expertise is to ‘make their clients famous quickly’.  Well… looks like they have a good strategy in making themselves famous first!

The employees have webcams at their desks and are streamed LIVE on the agency website. People visiting the property can chat to them based on their ‘Availability to Chat’

Just chatted to Jim the Art Fella – they all seem pretty cool

What do we make of this?

I personally think it’s a really cool idea and something i have always wanted to do – Live Stream from the office – people are curious! FACT.

I’ll write more when i am slightly awake and have found more about this lovely bunch of people…

Cheerio

Enzo

 
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Posted by on October 30, 2008 in Uncategorized

 

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