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The Hawyard – 15 secs of Fame

30 Oct

To promote the launch of the Andy Warhol season at the Hawyard Gallery in London, the Hawyard community has developed a website for users to gain 15 seconds of fame…  http://www.15secs.tv/

The idea seems pretty old to me, however they have good social media elements in there:

  • They created a twitter page for the gallery fans
  • They have a Facebook group page for each gallery within the Southbank Centre
  • YouTube branded page, which includes exclusive content videos from the galleries
  • and now the UGC competition… Together with a downloadable widget for your blog/SM profile

Once you upload your 15 secs video on the YouTube page (http://uk.youtube.com/group/15secondsoffame) you are in for a chance to win Andy Warhol goodies…

Favourites are showcased here

After talking at a Sunny Side Up session about the 7th Syndacate Bloggers’ activity for the V&A Cold War expo, I am kinda intrigued by how galleries are using more and more social media techniques to create buzz around their exhibitions – good on them …

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Posted by on October 30, 2008 in Social Media

 

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